Privacy Policy

Effective Date: October 1, 2025

Website: www.mbappliancehvacservices.com

Business Name: MB Appliance/HVAC Services

Location: London, Ontario, Canada

Contact: Lanny Metcalfe – [email protected]

1. Introduction

MB Appliance/HVAC Services (“we”, “our”, or “us”) respects your privacy and is committed to protecting the personal information of our clients and website visitors. This Privacy Policy explains how we collect, use, and safeguard your personal data in compliance with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA).

By using our website or submitting your information, you consent to this Privacy Policy.

2. Information We Collect

We collect personal information that you provide directly through our website, social media, or other contact methods. This may include:

Full Name

Email Address

Phone Number

Service Inquiry Details (optional comments or service requests)

We may also collect limited, non-identifiable information automatically through cookies or analytics tools, such as website traffic and engagement metrics.

3. How We Use Your Information

We use your personal information to:

Respond to inquiries and schedule appointments

Provide appliance and HVAC diagnostic, repair, and maintenance services

Communicate updates, reminders, and promotional offers through email marketing

Improve our website, marketing campaigns, and client experience

Maintain accurate business records

Comply with legal or regulatory obligations

4. Email and Marketing Communications

By providing your contact information, you agree to receive service updates, promotions, and reminders from us.

You can unsubscribe from marketing emails at any time by clicking “Unsubscribe” or contacting us directly at [email protected].

5. Data Storage and Security

All personal information is stored securely within our GoHighLevel (GHL) CRM system.

Access to client data is restricted to the business owner only.

We use administrative, technical, and physical safeguards to protect data from unauthorized access or misuse.

6. Use of Third-Party Services

We use trusted third-party services to support our operations, including:

GoHighLevel (CRM) – manages client communications and automations

Stripe – processes credit card transactions (when applicable)

Google and social media platforms – for advertising and analytics

Each of these providers has its own privacy policy and complies with applicable data protection laws.

7. Cookies and Tracking

Our website may use cookies or similar technologies to improve performance, analyze traffic, and enhance user experience.

You can disable cookies through your browser settings, but some features may not function properly.

8. Data Retention

We retain your personal information only as long as necessary for business, legal, or regulatory purposes.

When data is no longer needed, it will be securely deleted.

9. Disclosure of Information

We do not sell, trade, or rent personal information.

The only situation where data may be transferred is if the business is sold or transferred to a new owner, who will be required to follow this Privacy Policy or an equivalent agreement.

10. Children’s Privacy

Our services are intended for adults. We do not knowingly collect personal information from individuals under 16 years of age. If we become aware that such information has been collected, we will promptly delete it.

11. Third-Party Links

Our website may include links to other websites or social media pages.

We are not responsible for the privacy practices or content of these external sites. We encourage users to review their respective privacy policies before providing personal information.

12. Analytics and Advertising Tools

We may use tools such as Google Analytics, Meta Ads Manager, or other tracking technologies to analyze website traffic and measure ad performance.

These tools may use cookies to collect anonymous data. You can control cookie settings in your browser or opt out of personalized ads through your account settings on social platforms.

13. Data Storage Location

Your personal information may be processed or stored on servers located outside Canada, including in the United States, depending on the systems used by our service providers (such as GHL or Stripe).

We take steps to ensure that such information receives appropriate protection in accordance with PIPEDA.

14. Data Breach Protocol

In the event of a data breach involving your personal information, we will notify affected individuals and any relevant authorities as required by law.

15. Your Rights

Under PIPEDA, you have the right to:

Access your personal information

Request corrections to inaccurate or outdated information

Withdraw consent for marketing communications

Request deletion of your personal data, where legally permitted

To exercise these rights, contact [email protected].

16. Policy Acceptance

By using our website, submitting forms, or engaging with our services, you acknowledge that you have read and understood this Privacy Policy and consent to the collection and use of your information as described.

17. Updates to This Policy

We may update this Privacy Policy from time to time to reflect business or legal changes. The updated version will be posted on this page with a revised “Effective Date.”